In the last three years, I changed my domain name and focus so many times that I lost count. It was a bit ridiculous. By the end of 2016 I moved to this space, coming full circle in my blogging life. I started my first blog on this domain and quickly ditched it for a name with a keyword because that’s what I thought I was supposed to do.
That move started a roller coaster blog ride leaving me with 3 years of blogging experience and very little to show for it. Fortunately in the last 3 years I was able to pinpoint exactly what I love about blogging – the blogging community, back-end/technical stuff, and helping newer bloggers with their technical blogging questions.
So here I am back where I started, refusing to move anymore. And in many ways I am starting over so wish me luck!
What do I hope to accomplish in 2017? Let’s take a look…
1. Simplify My Blogging Life
I am simplifying my digital life by eliminating excess files, folders, accounts, logins, storage locations, and more. I saved 6 GB of space on my computer’s hard drive this morning just by deleting duplicate files and old downloads that aren’t relevant to me anymore.
I have a plan to work through and then delete all of those free downloads I got by subscribing to email lists. There are like a gazillion of them.. Sheesh!
Another way I am simplifying is through automation. I have automations set-up through Mailchimp, IFTTT, Boardbooster, and Recurpost that help make my life so much easier and leave me more time to work on other tasks like writing and engaging with the community.
2. Be a Consistent Blogger
One thing I was NOT in the last three years was consistent. Can you imagine following a blogger who changed her domain and main topics every 6 months… Um, no. So it’s time to be more reliable to myself and blogging.
I plan to be a more consistent blogger by publishing a minimum of one blog post per week and showing up regularly on social media.
I know, I know. You’re thinking. “Geez Michelle – you can’t even publish a blog post every week?!” Trust me, friend. I can’t believe it myself – but with a full-time job and lazy tendencies I can go weeks or even months without blogging. It’s true.
By putting this out here for you to read, I know I will make more of an effort to get one blog post published every week.
3. Build a Community
I think what I crave more than anything else is to have a small group of readers who read my blog, leave comments, hang out with me on Facebook, and become my virtual friends. I’m not sure how to cultivate this type of community yet, but I plan to start with the basics like responding to comments, visiting other blogs, and being active on social media.
I am also thinking about writing the occasional personable post; one that isn’t optimized for social shares, SEO, and driving traffic – but encourages conversation and builds connections. Because that’s the stuff that makes blogging fun…
4. Provide Value
Let’s face it, with a blog focused on blog maintenance I have every opportunity to provide value. Right now I am creating informative blog posts and tutorials but I can certainly do better.
I am looking into adding other types of content, like: video, worksheets, guides, or even courses – anything is possible in 2017!
Do you have any suggestions?
5. Keep Learning
I’m a bit of a self-improvement junkie – always signing up for free guides, eBooks, and courses and now I have SO many that I needed to make a plan for them. So I will work through one at a time and implement what I learn to improve myself as a blogger.
My blogging bestie and I started our own two-person mastermind group where we share what we learn, set weekly goals, and help or encourage each other to reach them. I know this will help me stay accountable and improve this year.
What Am I Not Focusing On This Year?
I’m sure you noticed that I didn’t add any measurable goals to my list. I did that on purpose. While I do want my blog to grow, I don’t want to focus on the numbers right now. I want to focus on doing the work that is going to increase those numbers, like: being consistent, building a community, and providing value. I will probably track my stats throughout the year, but I am not putting any emphasis on them until next year.